Technology intelligence company Snow and business monitoring provider Anodot have inked a strategic partnership with a view to tackling cloud costs and complexity.
According to the vendor announcement, the idea is that organisations with more controls over and insight into their cloud investments will better manage related costs, especially as cloud infrastructures increasingly span hybrid and multi-cloud environments.
Vishal Rao, president and chief executive of Snow, said that organisations that struggle to manage their cloud investments often end up paying for more than they need.
“We are bringing together two key disciplines – IT asset management (ITAM) and FinOps (finance-focused devops),” Rao said. “We believe the traditional approach to managing cloud costs is no longer sufficient, and it’s time to address the next evolution of cloud cost issues.”
According to Rao, Snow aims at going beyond ITAM to what it describes as “technology intelligence”.
“With this partnership, we are bringing technology intelligence to cloud cost management to give our customers more control, more visibility and more decision-making power over their cloud investments,” he said.
Cloud users are struggling to get visibility of their spend across technologies and across multi-cloud environments, Kubernetes costs, cost variability and allocation, and bill complexity, resulting cloud waste and overspending, according to the vendor announcement.
Snow and Anodot plan to work together on go-to-market as well as R&D, focusing on their Snow Atlas and Anodot Cost offerings, to address those issues.
Initially, the vendors will launch a Snow offering with a more granular view of cloud costs as well as continuous cost monitoring for multi-cloud and Kubernetes environments.
David Drai, chief executive and co-founder of Anodot, said businesses across the board understand the need to cut expenses in “this delicate period”, with cloud IT a “significant” contributor to cost.
“We are seeing a new era of complexities that requires a different approach. The need to address this evolving challenge has led to a sharp rise in demand for our cloud cost management tools,” Drai added.
Further information will be available at the FinOps X event in the USA on 20-21 June 2022, according to the announcement.